tag. */ function metaConversionJsonEncode($value) { return json_encode($value, JSON_HEX_TAG | JSON_HEX_AMP | JSON_HEX_APOS | JSON_HEX_QUOT); } } $userDataUrl = $block->getUserDataUrl(); $trackerUrl = $block->getTrackerUrl(); // Native Magento URL generation, no dependency on FBEHelper::getBaseUrl() from a template context. $productInfoUrl = $block->getUrl('fbe/pixel/productinfoforaddtocart'); ?> getFacebookPixelID()): ?>